Liam Pitchford

Motion Designer & Creative Director

London, UK

2021

Converse

Renew

Working with FutureDeluxe, I helped create a launch film and key visuals for the Chuck Taylor All Star Crater Knit — the latest addition to the Converse Renew lineup, released in recognition of Earth Day.

The film introduces the new colourways while telling the story behind the material: an engineered stretch-knit built from waste, designed as a step toward Converse's zero waste, zero carbon future. Waste, transformed. The film introduces the new colourways while telling the story behind the material: an engineered stretch-knit built from waste, designed as a step toward Converse's zero waste, zero carbon future. Waste, transformed.

Client

Converse

Studio

FutureDeluxe

Design

Liam Pitchford

Audio

Zelig Sound

Research & Development