Liam Pitchford

Motion Designer & Creative Director

London, UK

2025

UGG

Golden Sounds

Created in collaboration with Plus Agency, this series of motion visuals was developed for the launch of UGG's pop up store on Brick Lane, London.

Inspired by the warmth and character of vintage Hi-Fi listening bars, the space combined rich timber textures, analogue details and a nostalgic atmosphere. The visuals were designed to complement this world, using rhythm, motion and sound driven animation to enhance the experience and bring energy to the environment.Inspired by the warmth and character of vintage Hi-Fi listening bars, the space combined rich timber textures, analogue details and a nostalgic atmosphere. The visuals were designed to complement this world, using rhythm, motion and sound driven animation to enhance the experience and bring energy to the environment.

Displayed throughout the installation, the work helped transform the space into an immersive brand experience where music, design and motion came together as one.Displayed throughout the installation, the work helped transform the space into an immersive brand experience where music, design and motion came together as one.

Client

UGG

Agency

Plus Agency

Design

Liam Pitchford

Sound

Andy Morgan-Davies