Salehe Bembury Collab

Working with Zünc Studio, I helped create a series of campaign animations introducing three new colour ways of the Crocs × Salehe Bembury Pollex Clog, a silhouette that sold out its first run in 2021.The brief was open: launch the Crocodile, Urchin and Stratus colour ways in a way that felt true to the collaboration.

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Taking the colour way names as our starting point, we built three distinct habitats to showcase the collection in the wild. I led the Crocodile route — process and final film below.‍ Taking the colour way names as our starting point, we built three distinct habitats to showcase the collection in the wild. I led the Crocodile process and final film below.